PRODUCT DEVELOPMENT
Development of cultural tourism product and services in the rural and/or deprived areas.
Learning assessment
- Identify and list local cultural assets in your area.
- Develop three cultural tourism concepts using the identified assets.
- Create a digital dissemination plan for promoting local culture, nature, and experiences.
- Develop a QR code that links to information about a local cultural attraction.
- Define key terms in tourism using a glossary.
- Conduct a market analysis for a specific tourism destination.
- Use market analysis tools to evaluate the potential of a tourism destination.
- Develop a tourism destination that is economically viable and competitive.
- Develop stakeholder engagement strategies for a tourism project.
- Conduct a guest satisfaction survey for a tourism business.
- Develop a SWOT analysis for a tourism business.
- Create a plan for communicating bookings, itineraries, and packaging digitally.
- Identify and implement sustainable tourism practices for a tourism business.
- Develop safety protocols to ensure quality tourism experiences.
