Product Development

PRODUCT DEVELOPMENT

Development of cultural tourism product and services in the rural and/or deprived areas.

Learning assessment

• Identify and list local cultural assets in your area.
• Develop three cultural tourism concepts using the identified assets.
• Create a digital dissemination plan for promoting local culture, nature, and experiences.
• Develop a QR code that links to information about a local cultural attraction.
• Define key terms in tourism using a glossary.
• Conduct a market analysis for a specific tourism destination.
• Use market analysis tools to evaluate the potential of a tourism destination.
• Develop a tourism destination that is economically viable and competitive.
• Develop stakeholder engagement strategies for a tourism project.
• Conduct a guest satisfaction survey for a tourism business.
• Develop a SWOT analysis for a tourism business.
• Create a plan for communicating bookings, itineraries, and packaging digitally.
• Identify and implement sustainable tourism practices for a tourism business.
• Develop safety protocols to ensure quality tourism experiences.